People Development
Sales Training
Sales People Development
Sales development is significantly different from sales training. In sales training, knowledge is transferred from one person to another. Development occurs only when knowledge is internalized, creating a behavioral change that leads to the expression of positive, results-oriented skills (coaching and sales coaching). Our tailored approach uses their talents as well as developing the attitudes, skills, and habits needed for solid, sustainable sales performance.
We want to create a Sustainable Selling community or tribe where like minded business people come together to create a more sustainable and ethical way of doing business
Sue Barrett
Speak to us about your needs.
Talk to us, our advisory team, and we’ll be able to advise you on the best solution for your business.
Barrett Sales Blog
The Four Commercial Mistakes Mission-Led Organisations Keep Making: In 30 seconds
The Problem: Mission-led organisations often mistake public attention for a go-to-market strategy, repeating the same mistakes of undifferentiated messaging, campaign dependency, and sequencing...
Engage, Communicate, Sell Better: What Each Generation Brings To The Table: In 30 seconds
The Problem: Organisations often treat generational difference as a gap to manage rather than a resource to draw on, leaving experience and digital fluency siloed instead of combined.
The...
Responsible Selling Was Always Right. Now It’s Required: In 30 seconds
Problem: Telcos face a fundamental shift as ACMA scraps industry self-regulation for a mandatory, directly enforceable standard, driven by high-pressure sales tactics and consumers sold...
Top 5 Articles for H1 2026: In 30 seconds
In H1 2026, one thing has become impossible to ignore: buyers have changed how they find us long before we know they're looking. AI has made it faster than ever to research, compare and...
Why change sticks in some organisations and stalls in others: In 30 seconds
Problem: Most training never survives contact with the daily job. Organisations invest in workshops, then wonder why behaviour reverts within weeks, assuming the fault lies with the training...
